Design toolkit and app interface.

As the Marketing Lead of the Bristol Moves+ project at the University of Bristol, I coordinated the marketing campaign to promote a new step counting app aimed at encouraging staff and students to lead a more active lifestyle.

I also designed a comprehensive toolkit for the project, which comprised of logos, an app interface, posters, social media templates, and roll-up banners. In addition, I created the new logo (above) for the Moves 2.0 re-brand, which featured the new University font, to further enhance the project’s visual identity.